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ORGANIZING COMMITTEE

  • Alexandra Santos
  • Andreia Silva
  • Ana Borgas
  • Antonieta Lima
  • João Pedro Sousa
  • Jorge Remondes
  • Maria do Céu Bastos
  • Paulo Marcelo
  • Ricardo Mena
  • Salomé Oliveira
  • Teresa Leão

SCIENTIFIC COMMITTEE

  • Alberto Claro, Professor e investigador da Universidade Metodista de São Paulo.
  • Antonieta Lima, Professora Adjunta no ISVOUGA e Professora Auxiliar na Universidade Portucalense.
  • António Azevedo, Professor Convidado Equiparado a Prof.Auxiliar na Universidade do Minho.
  • Aurora Garcia Gonzalez, Professora Titular na Universidade de Vigo.
  • Bruno Giesteira, Professor e Investigador na Faculdade Belas Artes da Universidade do Porto
  • Carlos Melo Brito, Professor Associado com Agregação da FEP e EGP-UPBS da Universidade do Porto.
  • Daniel Marti, Professor Titular na Universidade de Vigo.
  • Eloi Sartori, Professor Adjunto no ISVOUGA e Professor na Universidade de Aveiro.
  • Fernando Ramos, Professor Titular na Universidade de Vigo.
  • Gisela Gonçalves, Professora Auxiliar da Faculdade de Artes e Letras, Universidade da Beira Interior
  • Jorge Remondes, Professor Adjunto no ISVOUGA e Professor Auxiliar no ISMAI.
  • José Azeredo, Professor Coordenador no ISVOUGA.
  • Mercedes Roman, Professora Titular na Universidade de Vigo.
  • Mónica Valderrama Santomé, Professora Contratada Doutora na Universidade de Vigo.
  • Raquel Reis, Professora Auxiliar nas Universidades Lusíada de Famalicão e Porto.
  • Ricardo Mena, Professor Adjunto no ISVOUGA.
  • Teresa Leão, Professora Coordenadora do ISVOUGA.
  • Vicente Serrano, Professor adjunto de Marketing e Gestão no Instituto Superior Miguel Torga em Coimbra.

THEMES

  • Marketing
  • City Marketing
  • International Marketing
  • Branding
  • Innovation and Entrepreneurship

  • Public Relations
  • Protocol
  • New challenges. Strategic versus Tactical PR
  • Scenario Building in crisis and issues management Digital Content Storytelling

  • Advertising
  • New Technologies / Social Networks
  • Online communication
  • Image studies
  • Design

CALL FOR PAPERS

  • Authors are invited to submit papers for presentation at the conference.
    Proposals must be submitted online via the conference webpage or sent to the following e-mail: jimkt@isvouga.pt
    The official languages of conference are both Portuguese and English.

DEADLINES

  • Abstract submission | March 25th 2013
  • Notification to authors | April 15th 2013
  • Paper submission | April 30th 2013
  • Feedback to authors | May 4th 2013
  • Registration and payment for all participants | May 8th 2013
  • Conference | May 10th 2013

PROCEEDINGS

  • All papers will be blind reviewed. Reviewed papers will be returned to the author for final amendment and will then proceed to publication.
  • The review committee may decide not to publish papers whose evaluation is not positive or which do not comply with the guidelines.

GUIDELINES

REGISTRATION AND SUBMISSION

  • Online registration and Abstract Submission - AVAILABLE SOON

  • Fees payable up to 8th May
  • Speakers: 50€
  • Other participants: 20€
  • ISVOUGA Students: free of charge (limited number of seats)

  • Electronic Payment only:
  • NIB 0007 0000 02523600113 23
  • IBAN PT50 0007 0000 0252 3600 1132 3
  • SWIFT/BIC BESCPTPL

  • Please send proof of payment to the following E-mail: jimkt@est.isvouga.pt

CONFERENCE PROGRAM AND ADDITIONAL INFORMATION:

  • AVAILABLE SOON

ORGANIZATION/CONTACTS

  • ISVOUGA – Instituto Superior de Entre Douro e Vouga
  • Rua António de Castro Corte Real
  • Apartado 132
  • 4520-181 Santa Maria da Feira
  • Portugal

  • Telefone: +351 256 377 550
  • Fax: +351 256 377 559

  • E-mail: jimkt@est.isvouga.pt
  • www.isvouga.pt

 


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